49ers QB Brock Purdy Lifts Up Silicon Valley Nonprofit Agency

The Mercury News | December 12, 2023

By: Sal Pizarro

The attention-grabbing performance of 49ers quarterback Brock Purdy this season has been great for the NFL team, but it’s going to pay dividends for a Silicon Valley nonprofit, too.

Purdy selected Child Advocates of Silicon Valley — which trains court-appointed special advocates to work with foster kids in the system — as his charity for the My Cleats My Cause campaign. He wore Adidas cleats with the Milpitas-based organization’s logo on them before the pivotal victory over the Philadelphia Eagles on Dec. 3.

Child Advocates started a “13 for 13 Challenge,” encouraging its supporters to donate $13 — matching Purdy’s uniform number — to help him take first place in the Visa Challenge.  And Toyota — one of the two big companies Purdy has an endorsement deal with — has also gotten involved: Northern California Toyota Dealers are matching every donation up to $10,000 made on Child Advocates’ site, childadvocatessv.org/13for13.

Purdy said in a news conference that he wanted to choose a nonprofit partner that helped orphans in Silicon Valley. Calling Child Advocates a “great nonprofit,” Purdy said he would do what he could to help raise awareness about the organization. So far, Purdy is No. 1 in fundraising with more than $4,400 raised.

Child Advocates CEO Fred Ferrer said children in foster care are often overlooked or left out of the conversation, so he is thankful that Purdy selected them as his nonprofit beneficiary. “For Brock Purdy to include children in foster care and raise awareness about the work that we do, is absolutely remarkable,” he said.

View this article at The Mercury News.